The rise of data privacy concerns | #socialmedia

More and more people are becoming increasingly aware that if they aren’t being sold something, their data is likely the product. When you use services like Facebook without having to pay a penny, the question “what is the actual cost?” may cross your mind. 

At some point, the personal information stored on various resources can become public or be used against someone. This might concern companies tracking your location, analyzing your browsing history, or even examining the way you scroll or guide your cursor on a website. 

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Olga Andrienko is VP of Brand Marketing at SEMrush

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