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Financial planning students shared their views at the Morningstar Investment Conference.

The following text is a transcript of a portion of a speaker’s presentation made at an industry conference or during an interview. This transcript solely represents the view of the individual who spoke, and not the view of Financial Advisor IQ or any other group.
Source: FA-IQ, Jun. 23, 2022 

ALANA PIPE, REPORTER, FINANCIAL ADVISOR IQ: We asked financial planning students at the Morningstar Investment Conference what they want from an employer. The next generation is prioritizing company culture and workplace flexibility.

BRADY PALZKILL, PERSONAL FINANCE MAJOR, UNIVERSITY OF WISCONSIN, MADISON: I think what matters most to me is knowing that I’m in a company with integrity. Being able to feel good about the work I do is most important to me, being surrounded by people that have similar values that I do.

JOSELYN MORALES, FINANCIAL PLANNING MAJOR, UNIVERSITY OF ILLINOIS, URBANA-CHAMPAIGN: I do want to work with communities like immigrant communities or also with sustainability, so they can have those type of values that pertain to those issues. I could, I would love to work with them.

EMMA WILLIAMS, PERSONAL FINANCE MAJOR, UNIVERSITY OF WISCONSIN, MADISON: I really want to work on a team and having a team to back me up. I don’t want to just sit in a cubicle and not be able to talk to my co-workers.

JULIA PAGE, PERSONAL FINANCE MAJOR, UNIVERSITY OF WISCONSIN, MADISON: Working for a fiduciary, making sure that clients are being put first instead of just selling things to them and not in their best interest.

BRIAN PAIOLI, FINANCIAL PLANNING MAJOR, UNIVERSITY OF ILLINOIS, URBANA-CHAMPAIGN: I’d say flexibility is the biggest thing for me. I’d love a company where I like to go into work and everything, but I also have hobbies that I really want to be able to explore and still be able to do while I’m young.

ALANA PIPE: We also asked students how they feel about in-person versus remote work.

BRADY PALZKILL: I think, through the pandemic, we’ve learned that Zoom can work. But there’s just something about the in-person aspect that cannot be replicated virtually.

ARIANNA PANNARALE, FINANCIAL PLANNING MAJOR, UNIVERSITY OF ILLINOIS, URBANA-CHAMPAIGN: I personally would prefer in-person all the time. I feel like it’s a lot easier to relate to clients, to catch their body language and catch when they may be hesitant. Sometimes I feel like it’s common for clients to say one thing, but then really, there’s something else that may be bothering them in terms of money, that they’re not bringing out right away. And I think that’s easier to catch in those client-facing roles when you’re in person.

EMMA WILLIAMS: In order to have a team experience and the team bond that especially I want, there’s no way to do it with just virtual.

ALANA PIPE: Face-to-face interaction is especially important for new advisors after the lockdown period of the pandemic. But firms also likely need to rethink their training programs with that in mind.

CRAIG LEMOINE, PROFESSOR & DIRECTOR OF PERSONAL FINANCIAL PLANNING, UNIVERSITY OF ILLINOIS, URBANA-CHAMPAIGN: You have students graduating today that missed two years of college. That social capital is missing. They didn’t get it, right, they spent two years alone in a dorm room, or alone in an apartment, and it was rough. I really think training programs need to be ready to adapt for that, to be like, ‘All right, this student probably had 18 months without big social circles. If we expect them to be engaging with clients, how do we train them in that direction?’

ALANA PIPE: For Financial Advisor IQ, this is Alana Pipe.



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